Analyzing the factors influencing adoption intention of internet banking: Applying DEMATEL-ANP-SEM approach
نویسندگان
چکیده
منابع مشابه
factor influencing the adoption of internet banking
دوره مشترک کارشناسی ارشد بازاریابی و تجارت الکترونیک دانشگاه تربیت مدرس_ دانشگاه تکنولوژی lule? چکیده پایان نامه عوامل موثر بر پذیرش اینترنت بانک توسط مشتریان پیشرفت فناوری اطلاعات و ارتباطات و به طور خاص رشد اینترنت جهت تراکنش های معاملات بازرگانی، تاثیر بسیار عمیقی در صنعت بانکداری داشته است.این در حالی ست که نفوذ بانکداری اینترنتی در کشورهای در حال توسعه بسیار کندتر از نفوذ آن ...
15 صفحه اولFactors Influencing the Adoption of Internet Banking
A research framework based on the theory of planned behavior (Ajzen 1985) and the diffusion of innovations theory (Rogers 1983) was used to identify the attitudinal, social and perceived behavioral control factors that would influence the adoption of Internet banking. An online questionnaire was designed on the World Wide Web (WWW). Respondents participated through extensive personalized email ...
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This study examines the factors influencing intention to adopt internet banking by postgraduate students of the University of Ibadan Nigeria. The study adopted the Technology Acceptance Model and Theory of Planned Behaviour as the theoretical framework. The survey instrument employed involved design and administration of a total of 522 survey questionnaires within the University. The results of...
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ژورنال
عنوان ژورنال: PLOS ONE
سال: 2020
ISSN: 1932-6203
DOI: 10.1371/journal.pone.0227852